Sproutly: Your Smart Plant Companion
COMPANY
Sproutly
ROLE
Brand Designer/ UI/UX Designer
EXPERTISE
UX/UI Design
YEAR
2026
Project description
Taking care of plants can feel overwhelming, especially if you're new to it. That’s why I created a brand that makes it easy for anyone to keep their plants happy and healthy. With a beautiful, simple visual identity and an intuitive app, this project helps users take care of their plants effortlessly – even if they don’t have a green thumb.
Challenge
Anyone who takes care of plants knows how difficult it is to keep them alive, especially if you have no experience. The challenge I faced was to create a brand that would not only be aesthetic but also solve a real problem for users – helping them take care of plants in a simple and enjoyable way.
UX/UI of the application
In designing the application, it was crucial to simplify interactions and provide users with the easiest way to achieve their goal – taking care of plants. I decided on large icons, clear screens, and minimalist elements so that everything would be transparent and easy to use.
Design process: Branding
In designing the visual identity, I wanted to create a brand that reflects naturalness, simplicity, and freshness. I chose greens and natural shades so that the brand would be associated with nature, but also with modernity. The logo was designed in a simple yet elegant way, with plant symbolism, so that clients immediately know what to expect.
Outcome
The result of this project is a brand identity and mobile app that seamlessly blend functionality with aesthetics, providing plant lovers with a tool that not only helps them take care of their plants but also enhances their daily experience. The app empowers users to easily track their plants’ health and get personalized care reminders, making it an intuitive and enjoyable process.
Results
This project was a labor of love, and I hope it conveyed my passion for creating meaningful design solutions. If you have any thoughts, feedback, or ideas for collaboration, don’t hesitate to get in touch. I’d love to connect and continue the conversation!
You can reach me at:
martawasilewskacontactt@gmail.com
Marta Wasilewska | LinkedIn